Summer Marketing on Quora in North America Summer Marketing on Quora in Europe Tips and strategies for your summer Quora Ad campaigns Quora summer...
Marketing
5 Ways to foster creativity on your team
Creative thinking and creativity are highly valued in many areas: from project management and human resources management, to copywriting and, of...
Quora advertisers see predictable, stable CPMs through Q4 and Q1
The holidays always offer something to look forward to: vacations, family gatherings, and some serious seasonal shopping. But for marketers, there’s...
5 Steps to a successful content strategy
Every business, regardless of circumstance or scope, needs an effective content strategy. It allows you to engage with your audience, attract new...
Promoted Answers Playbook
Promoted Answers are Quora’s flagship ad format that lets you boost the distribution of existing Quora answers to reach a larger audience on the...
3P Tracking Partners Explainer
What are third-party trackers? Third-party tracking refers to the practice by which a tracker, other than the website directly visited by the user,...
Quora Ads now accepts the most common image sizes
Great news! We’ve made it even easier for you to run ad campaigns on Quora. Now you can re-use creative assets you’re running on other channels...
10 Signs it’s time to test a new advertising channel
Are your advertising campaigns stuck in the same rut? Are you struggling to reach the right audience at the right time? If so, it might be time to...
D2C marketing and advertising trends and stats around the world
D2C or “direct-to-consumer” brands are companies that sell their products directly to consumers, rather than through a third-party retailer or...
On-Demand Webinar: Cracking the Content Marketing Code
There is an unprecedented amount of content out there today. A Statista report estimates that a mind-boggling 120 zettabytes of data will be...
Strategy on Quora: Traffic, Awareness & Conversions
Strategy for Traffic Campaigns on Quora What does a successful traffic campaign look like on Quora? There are many strategies you can adopt to...
Brand building and intent marketing work in tandem—not as standalone strategies
Rajiv Dubey, the veteran media and marketing professional with over three decades of rich experience, heads Media at the homegrown brand Dabur. In...
Social media is the real-life barometer of customer sentiment
The marketing head opens up the ethos of the bank, the importance of authenticity, why digital media is unique, why Quora is interesting and much...
Optimizing your Quora Ads campaigns
There’s always room for improvement in every ad campaign. Even the best ad campaigns can run into some roadblocks. The key to navigating through...
Tips for sharing knowledge from your blog to Quora
Many people have already shared knowledge in the form of a blog post, either on their personal blog or on a network like LinkedIn or Medium. Very...
How I built a Space of over 65,000 members on Quora
This story is my personal experience of building a space from scratch, when all I had in my head was an idea and a desire to make a space in which...
Bidding on Quora Ads
Quora advertisers have the option to bid based on clicks, impressions, or conversions.What bidding options are available?Cost per Click (CPC) Bid...
Quora announces new Marketing Partner Program
Advertising agencies will receive exclusive benefits and co-branded opportunities by partnering with Quora for Business. Quora, the knowledge...
Quora Campaign Structure Best Practices
Starting a new ad platform can be daunting. To help ensure the success of your campaigns, it is important to have an organized campaign structure...
Quora Pixel 101
The Quora Pixel measures conversion data for campaigns in the Quora Ads Manager, driving insights that can help optimize performance and meet goals....
Targeting on Quora Ads
Quora Ads offers ten targeting options, giving brands the ability to connect with customers in the right place at the right time. Topic Targeting:...
Reach over 300 million monthly unique visitors on Quora
Over 300 million unique visitors come to Quora every month looking for answers. Our large, high-intent audience is one of the key reasons why...
Writing on Quora as a business
Quora is a place to gain and share knowledge. It’s a platform to ask questions and connect with people who contribute unique insights and quality...
Gen Z in the US
Quora Chief Revenue Officer Vinay Pandey is featured in the latest report from Global Web Index, Gen Z in the US. The report offers new GWI data on...