Measurement
Measure and optimize your campaigns with Quora’s Ads Manager
Tap into data insights that can help optimize campaign performance and meet your goals.
Data driven? So are we.
Performance measurement is key to determining your ROI and growing your business. Quora Ads makes it easy to measure and evaluate your campaigns’ performance to drive results that matter.
Whether you are measuring engagement or conversions, the Quora Ads dashboard is your homebase for all things data. Gain powerful insights on your ad performance, analyze post-click behaviors, and integrate Quora Ads with your existing measurement tools to streamline your data.
Powerful Insights
Utilize Quora’s centralized measurement dashboard for quick analysis and collaboration.
Behavioral Analysis
Measure engagement and track actions taken on your site after viewing your Quora ads.
Seamless Integrations
Unify your data by integrating Quora Ads with one of our industry-leading partners.
Ad manager dashboard
Metrics for data-based decision making
The Quora Ads Manager dashboard gives you the information you need to take action on your next campaigns.
Auction insights
Plan, build, and optimize with peace of mind
Ad sets come with Auction Insights that are updated daily and calculated over the prior week’s auctions.
Auctions lost to competition:
The percent of auctions the ad set entered, and was the best ad set in your account for the auction, but did not win an available slot.
Impression share:
The percent of auctions the ad set entered, and was one of the winners.
Absolute impression share:
The percent of auctions the ad set entered, and won the top available slot.
Saranya Babu
Vice President of Marketing,
Instapage
Results that matter
Your partners
in performance measurement
To ensure you’re getting the most return on ad spend, Quora has integrated with industry-leading partners. View Quora Ads data alongside other channels with our reporting partners, or integrate with one of our pixel tracking partners to get a complete view of your advertising performance.
Lucid
Nielsen Digital Ad Ratings
Campaign Manager 360
Ready to get started?
Create your Quora account and start reaching your audience today.