Quora Overview

Why use Quora for business?

Find out how to use Quora to boost website traffic, establish thought leadership, and reach potential customers.

What is Quora?

Quora’s mission is to share and grow the world’s knowledge. It’s where you can read important insights that have never been shared anywhere else, from people you could never reach any other way.

the Quora Audience

Our community is unique, and that’s intentional.

People come to Quora actively looking for solutions before they make important decisions.

Unlike other social media platforms which users visit to pass time or connect with friends, Quora is purely established around demand-driven questions and answers. Your potential customers are on Quora asking questions about you, your competitors, or your products or services. It’s a great way to engage them and talk about your brand by simply answering questions.

Monthly visitors

Over 400 million monthly unique visitors come to Quora every month to ask questions and read answers.


College degree

Quora users are highly educated. 30% have an undergraduate degree, and 20% have a graduate degree.


Male:Female ratio

Diverse users come to Quora daily, seeking or sharing information, knowledge, and advice.

Unique topics

Quora has 300,000+ topics to explore and find subject areas in which to share your expertise.

Benefits of Quora for Business

How Quora magnifies your marketing.

Quora helps businesses create brand awareness, drive traffic to their websites, connect with high-intent customers, and learn more about their customers.

Exceptional Reach:

Share industry expertise with over 400 million monthly visitors in one of the most respected user-generated content (UGC) platforms around.

High-Intent Audience:

People come to Quora intentionally seeking solutions, leading to business that are using Quora Ads to see 4x more conversions than other ad platforms.

Search Visibility:

Quora answers are evergreen and consistently rank highly in Google searches, often on the first page, and at times even the number one result.

Thought Leadership:

Build brand reputation alongside other high-profile industry experts including Google CEO Sundar Pichai, Shark Tank Investor Mark Cuban, former US President Barack Obama, and actor/martial arts expert Jackie Chan.

How can Quora help you grow your business?

With Quora for Business, you can…

Download your free Getting Started Guide for Quora Ads.

Success on Quora.

Discover how agencies like yours are finding client success growing website traffic on Quora

Start reaching your audience today

Create your Quora Ads account and start reaching your audience today.

Book a consultation with a Quora expert

Discover opportunities to expand client value with a Quora expert.

The owner of this website has made a commitment to accessibility and inclusion, please report any problems that you encounter using the contact form on this website. This site uses the WP ADA Compliance Check plugin to enhance accessibility.