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Q&A with Interactive Avenues’ Aparna Tadikonda
“Today, consumers are well-informed, they know what they want already, what brands need to put their money behind, is the consideration and...
On-Demand Webinar: Education Marketing on Quora
79% of Quora users in India are interested in learning new skills. The...
On-Demand Webinar: Quora Creator Virtual Event
Are you a Quora creator looking for inspiration—or interested in becoming one? In...
What brands can learn from Disney’s D23 Expo 2022
After a year-long delay as a result of the Covid-19 pandemic in the United States, Disney held their 7th biennial D23 Expo in Anaheim from September...
Festive consumer tech trends in India 2022
Big consumer tech purchases earn bigger views on Quora Consumer electronics are a hot topic on Quora during the festive season, with conversations...
What Quora Users Have to Say About: Emoji Marketing
A symbol of pop culture July 17—the date made famous by the original iCal calendar emoji ????—is globally recognized as World Emoji Day. The holiday...
Fast-track on Auto Marketing: A Recap
Marketing as a car brand has never been easy, but it is more challenging with changing consumer behaviors. What do car-buyers prefer now? How many...
What Quora Users Have to Say About: Fourth of July
Over 128 million US users* come to Quora every month to gain knowledge, share stories, and find community—and they love to learn about holiday...
Future of Food in India
The Indian CPG industry has proven largely pandemic-resistant as demand for food and beverages continues to be on an upward swing. The last two...
Guiding car and automobile purchase decisions in Festive Season 2023
Cars or bikes or any automobile, for that matter, is a big ticket purchase. It is preceded by a lot of primary and secondary research. Prospective buyers explore features,...
Fashion and jewellery insights for Festive season 2023
The Indian fashion market has been growing at a brisk rate and is expected to reach a size of USD $115-125 billion by 2025, according to Times of India. Fashion brands are now...
5 Ways to foster creativity on your team
Creative thinking and creativity are highly valued in many areas: from project management and human resources...
Quora advertisers see predictable, stable CPMs through Q4 and Q1
The holidays always offer something to look forward to: vacations, family gatherings, and some serious seasonal...
5 Steps to a successful content strategy
Every business, regardless of circumstance or scope, needs an effective content strategy. It allows you to engage...
Promoted Answers Playbook
Promoted Answers are Quora’s flagship ad format that lets you boost the distribution of existing Quora answers to...
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7 Ways to grab your customers’ heartstrings (and spending power) this Christmas
With the season of giving just around the corner, our marketing is about to swing into high gear. But, with so many...
3 Little steps to launching a BIG holiday promotion
The holidays are here, people are racing to spend, and you're gearing up to launch a MASSIVE seasonal promotion to...
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Why your company should have a page on Quora
Every business is interested in attracting new customers. Technology does not stand still, and to be competitive,...
Why advertise on Quora?
We’ve all heard the expression “Content is King,” but without the right approach, more content is just more noise....
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